If you’re in the SEO field you’ve probably been drawn towards using of certain somewhat grey-hat ranking techniques.
It’s certainly possible you’ve put on a grey-hat every once in a while.
It goes without saying often there are arguments over what is grey-hat, white-hat, blue-hat, or black-hat. I would suppose there’s a lot of debate over the launch of the MSN loophole infoproduct concerning what hat is really being worn there.
The 1 page websites themselves do in fact appear to be really white hat. But realistically to call a particular aspect of the linking strategy as white hat is totally ridiculous.
No question it’s black-hat. There’s nothing blue, grey, or white about that part.
The good thing is that it’s not neccessary to make use of that strategy to gain the rankings you are going for in MSN. It’s just a interesting trick for people who are not afraid of the potential risks it could pose – which quite honestly – because it’s targeting MSN – really are not that great being that they are so far behind in everything now
There’s no doubt it is hard to bypass a chance to methodically throw up basic one page minisites that have unbelievable possibilitiies to rank in the highest three positions for seemingly every single keyword phrase you target regularly – and achieving those rankings fast.
Simply another for getting cheap fast traffic from Microsoft in addition to AdCenter.
If you choose to make use of ranking loopholes you’re obligated to discuss them with the client and reveal what you are considering doing and the likely risks they engender. If you don’t, you you may lose your reputation and career. And I’m sure that’s not something you really want to happen.
